Sean Joseph
Social Media, Creative Marketing, Influencer Relations
About the Campaign
Walmart wanted to bring visibility to their online delivery feature ahead of the Holiday season.
a new service that delivers more items from the store than ever before to customers’ doors in less than two hours.
With the help of niche creators Walmart has accelerated the development of the service in the wake of the coronavirus pandemic, piloting Express Delivery in 100+ stores since mid-April of 2020.
Meet the Talent
For this campaign we utilized eight mid tier and micro influencers in order bring hype and awareness. Each creator was given a curated list of decor and food items to choose from to incorporate into the videos
Marissa Fidler is a creative and passionate home decor influencer known for her ability to transform spaces into warm, inviting, and aesthetically pleasing environments. With a unique blend of modern elegance and timeless charm, Marissa shares her expertise through beautifully curated designs, practical tips, and DIY projects that inspire her growing online community.
Her journey into home decor began as a personal passion for creating spaces that reflect individuality and comfort. Her content spans from budget-friendly makeovers to luxurious design ideas, always prioritizing accessibility and functionality. Whether it’s a cozy living room refresh or seasonal decor updates, Marissa’s followers trust her eye for detail and knack for balancing style with practicality.
Bonnie Barton is a celebrated home decor influencer admired for her whimsical style and ability to blend vintage charm with modern trends. Known for her dreamy aesthetics and eye for detail, Bonnie’s content transports her followers into beautifully curated spaces that radiate personality, warmth, and creativity.
Her passion for interior design was sparked by a love for storytelling through spaces, and she uses her platform to inspire others to craft homes that reflect their unique journeys. From thrifting hidden treasures to styling intricate tablescapes, Bonnie seamlessly combines old-world elegance with contemporary flair, creating timeless designs that captivate her audience.
Tiffanie Westgor is a multifaceted influencer who blends her passion for home decor with her dedication to education, inspiring her audience both inside and outside the classroom. Her mission is to create spaces—and experiences—that nurture creativity, learning, and a sense of belonging.
With a knack for transforming everyday spaces into stunning yet functional sanctuaries, Tiffanie shares tips on DIY decor, organization, and budget-friendly design ideas. Her aesthetic combines modern simplicity with cozy charm, appealing to followers who seek inspiration for creating homes that reflect their personality and style
Sarah Louise is a dynamic influencer known for her exceptional talent in crafting stunning drinks and curating creative spaces. With an eye for detail and a flair for turning ordinary moments into extraordinary celebrations, Sarah has built a dedicated community inspired by her passion for beautiful spaces and signature beverages. Her style seamlessly blends elegance with approachability, offering followers a treasure trove of ideas for styling their homes and hosting unforgettable gatherings.
As a drinks enthusiast, Sarah takes mixology to an art form, sharing original recipes for cocktails, mocktails, and refreshing beverages that pair perfectly with her decor themes. From chic cocktail hours to casual brunch setups, she makes entertaining feel effortless and exciting.
Cherish Larsen is a talented influencer who seamlessly blends her passions for home decor and food, inspiring her audience to create beautiful spaces and delicious moments. Known for her approachable elegance and creative flair, Cherish has built a vibrant community of followers who turn to her for ideas on styling their homes for events/ holiday gatherings and elevating their culinary experiences.
In the kitchen, Cherish’s love for food shines through in her imaginative recipes and artful presentations. From comforting family meals to elegant dinner party dishes, she brings creativity and flavor to every plate. Her ability to pair her culinary creations with stunning table settings makes her a trusted source for anyone looking to host unforgettable gatherings.
Britni Vigil
Britni Vigil, the creator behind Play Party Plan, is a TikTok mom and lifestyle decor enthusiast who combines creativity, family fun, and stylish living. Known for her imaginative party ideas, clever DIY projects, and home decor inspiration, Britni makes every day feel like a celebration. Whether she’s sharing tips for creating memorable family moments, decorating for the seasons, or organizing life’s chaos, her content is a go-to for moms looking to add a little magic to their routines.
Krystle Barnes
Krystle Barnes is a mom and lifestyle creator with a passion for turning houses into homes. Known for her stylish and approachable decor ideas, Krystle shares tips on creating beautiful spaces while juggling the joys and challenges of motherhood.
From DIY projects to seasonal decorating and everyday mom-life hacks, her content inspires others to bring creativity and warmth into their homes.